University of Michigan- Dearborn Introduces Digital Marketing Program

The digital marketing world is growing at a substantial rate and the University of Michigan-Dearborn wanted to ensure that their business students were ready for the challenge. August of 2011, the University of Michigan- Dearborn launched a new undergraduate business degree in digital marketing. This new addition to the business school is very exciting because it is one of two digital marketing degrees across the nation! If you are looking to optimize your knowledge on the industry U of M- Dearborn has the best digital marketing courses for you.

Digital Marketing Courses:

  • Communications Strategy & New Media
  • Digital Consumer Search & Marketing
  • Digital Analytics & Content
  • E-tailing & Retailing
  • Understanding Customers

College of Business


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